#112: How Jacques Bastien Built a Cleaning Business Without Being the Cleaner

Welcome back to Filthy Rich Cleaners! In this episode, Stephanie sits down with Jacques Bastien, co-founder of Chery Maids in Tampa, Florida, to talk about what it takes to scale fast without burni...

Welcome back to Filthy Rich Cleaners! In this episode, Stephanie sits down with Jacques Bastien, co-founder of Chery Maids in Tampa, Florida, to talk about what it takes to scale fast without burning out. Jacques shares how Chery Maids grew to 6 cleaning teams and 100–150 cleans per month in only 1.5 years, why he and his wife walked away from short-term rentals, and more. He and Stephanie talk about failure, marriage + business boundaries, hiring virtual team members, and Jacque's deeper mission behind his work supporting Black and Brown creators. πŸ“Œ What You’ll Learn β€” Why Jacques ditched short-term rental cleanings for a simpler residential model β€” The SEAD framework: Systematize, Eliminate, Automate, Delegate β€” What to focus on before SOPs, and why most people do it backwards β€” How to reduce stress by designing your business rules β€” A practical way to create scripts/SOPs by recording real work and using AI to draft documentation β€” Challenges of recruiting quality cleaners when reputation matters β€” How Jacques and his wife split roles to work together β€” How virtual team members can run real, important operations Resources Mentioned

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πŸ‘‰ Try ZenMaid free for 14 days:Β https://get.zenmaid.com πŸ“žΒ Book a Consulting Call with Stephanie:Β https://serene-clean.com/consulting-services/ Β  πŸŽ™οΈ Listen to the Podcast: πŸ“– Read the full transcript: https://www.zenmaid.com/magazine/building-a-cleaning-business-without-being-the-cleaner/