5 days ago

#104: Scaling a Cleaning Business as a Husband-and-Wife Team

What happens when a homeschool mom starts cleaning “on the side”… and her corporate-leader husband realizes the numbers actually make sense? 👀 You get Grand Junction Cleaning Services!

 

In this episode, Stephanie sits down with Anna and Stephen Rodriguez to unpack how a single referral turned into a rapidly scaling cleaning company — complete with W2 employees, multiple revenue streams, five-star reviews, and a clear division of roles that actually works. They talk all things fear, anxiety, hiring mistakes, documentation lessons, customer recovery, fast growth pressure, and what it takes to move from being a great cleaner to running a successful business.

 

📌 What You’ll Learn
— How Anna went from solo cleaner to managing a growing team
— The mindset shift required to stop cleaning and start leading
— Why Stephen pushed hiring before Anna felt ready
— The real risks of hiring too late (and keeping the wrong people too long)
— How clearly defined roles save partnerships and marriages
— Why reviews matter more than almost anything else in local service businesses
— How they scaled to $400K in revenue after hiring their first employee
— What most cleaners misunderstand about W2 vs. 1099
— When adding services like carpet and floor care actually makes sense
— How stress tolerance grows over time

 

Resources Mentioned:
— ZenMaid Scheduling Software: https://get.zenmaid.com
— Cleaning Business Success (Stephen's coaching + book): https://cleaningbusinesssuccess.com
— Grand Junction Cleaning Services: https://grandjunctioncleaningservices.com

 

👉 Try ZenMaid free for 14 days: https://get.zenmaid.com
📞 Book a Consulting Call with Stephanie: https://serene-clean.com/consulting-services/
 
🎙️ Listen to the Podcast:

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